I was 26 when I came to New York from my native Poland – a confused art history major with one suitcase, a funny accent, and no idea what I was getting myself into. I never imagined this city would become my home; much less that I would make a living in PR and marketing for the arts. I’ve tried many jobs, learned many things, wrote a book, spent a lot of time thinking about what to do with my life — and as I was about to decide I did not know, I discovered experimental theatre and modern dance. I met a few amazing artists. I started talking to them and then helping them. A hobby quickly turned into a profession; the rest is pretty much history.
I consider myself extremely lucky. I work with the most talented people on the planet, helping them finding a sexy way to talk about their work without dumbing down their ideas. I get paid for spreading the word about projects I truly and deeply believe in. It’s a sales job that is good for my soul. I’m good at what I do, because for me it’s personal – as much as it is for the artists, the people who do what they do because they have to.
That, by the way, is the reason why artists should not do their own PR. Nor marketing.
That’s why you need me.